First World Problems

A little while ago I wrote a somewhat bitter piece I titled "Creative Myth Busting: If You Build It They Will Come". I'm here to tell you I was wrong ... somewhat.

It is hard putting your work out there year after year to resounding indifference but I'm here to tell you things recently changed for me. For several years now I have been working on the side for my company on various photo and video projects. These projects were largely on my own time and with my own equipment and I started doing them as a way to learn as I am one of those people who can only learn by doing. After several years of this I had learnt a lot but I was starting to feel a little used and like things were going nowhere hence the attitude conveyed in the post mentioned above.

But then something happened....

At a huge conference we run, I was taking stills as usual when I was asked by a couple of colleagues to shoot some short video testimonials. I was going to explain that shooting video required so much more time and equipment than the stills I was taking but, instead, I turned up first thing one morning with a back breaking load of extra gear and shot what they asked for. Back in the office I had just received Adobe Production Premium so I decided to use the editing task as an opportunity to learn Premiere Pro as I moved from Sony Movie Studio. I thought the resulting video was nothing special but the team I made it for loved it. They liked it so much they kept showing it higher and higher up the management food chain until I found myself the most junior (in rank at least) attendee at a meeting of higher-ups with my bosses', bosses', bosses', boss being asked to advise on video and multimedia production. Normally, in such company I might be quiet and hang back but they were talking about a subject I knew more about than anyone in the room. Before the meeting was through I was being asked to switch focus from my usual coding duties to video production.

A lot of established creatives offer advice to young wannabees to  pack-up whatever they're doing currently, move to LA or NY or where ever they believe the creative center of the universe is currently and to work for free if they have to. For a 20-something with no responsibilities that may be good advice but for middle-aged, head of household with dependents looking to you for health insurance, and getting the mortgage paid and all the other trappings of a modern, Western lifestyle it is hard advice to stomach. So we stick to our safe jobs that provide our families with the security we promised them and we wonder what it would be like to do the thing we loved, the thing we are actually passionate about for a living.

So I have this opportunity now to do what I love for a living without losing the security I've built up working at a massive technology company for so many years. It's not like when you're a kid and you dream of being spotted in the crowd for your mad skills and then thrown into the spotlight to become successful and famous but, in a grown-up world, it's more than I dared to dream of. I'm not making Hollywood movies or rubbing shoulders with world-famous filmmakers but I go into the office and I edit or shoot video without having to hide it off the books. I haven't been given a massive budget or a RED camera rig but that's not what I'm good at or what my experience is with anyway. I know about guerrilla filmmaking and how to do things for low or no-budget without the end product looking cheap. I think the corporate world is one of the last niches in video production to learn anything from this DIY, guerrilla mentality and I'm passionate about doing that.

So here I stand, given an unexpected opportunity that is mine to screw up. Who knows what the next year will bring. Maybe they'll work out that I don't know what I'm talking about, or they'll find someone else who does it better, or they'll get tired of making videos but for now I'm taking this opportunity and am running with it. If you're just starting out there are plenty of people who will give you good advice so you don't need this old fart chiming in. If you're no spring chicken, and you have responsibilities, but you're trying to add a more creative slant to your work life I can't promise that it will happen but it definitely won't happen if you give up, or stop looking for the opportunities that just occasionally come your way.

Keep doing it. Keep the faith. Keep your eyes open. I almost gave up and slipped into bitterness. If you hear me moaning again, do me a favor and slap me.

My Tech Top 10: 2012 Edition

One of the blogs I follow is Apartment Therapy and they have section called My Tech Top 10. Each year they ask contributors and influential people to describe ten items of technology that have been most useful to them that year. I'm just a reader of that blog and have little influence, but I still thought it would be fun to make my own list so here goes:

iPad 3

In first place has to be my iPad. I had the first generation of the iPad and it was fun, but I got the iPad 3 in the summer and it fulfilled the promise the original iPad hinted at. Of course, Apple made it old-tech two months later when they released the new iPad and we're already hearing word of yet another iteration early in 2013 which makes me a little angry but then again, when I'm using the iPad 3 (and I use it a lot) I don't feel like I'm using old-tech. 

The retina screen is just beautiful - it's the end of the era of being able to see pixels. It's powerful enough to work on and play on. I do like my iPhone but since the iPad 3 came into my life the iPhone is something I use to text and make calls and if I use it for anything else it feels like a compromise I have to make until I'm back with my beloved iPad. The iPhone is just a bit squinty to my old eyes whereas, the iPad may not be small enough to go in a jacket pocket but I see why Mr Jobs thought the iPad's screen was the perfect size. It's great for watching video, making music, it's effortless for Skype, great for Pinterest and Flipboard, it is my preferred interface for dealing with my email and calendar. Typing on the glass keyboard is a compromise but one you quickly adapt to but with a bluetooth keyboard that compromise disappears and so Google Docs, and Celtx become all the more useful.

I'm sure it's not perfect for everyone but for me I am now lost without my iPad. It has largely replaced my laptop: I either use the iPad or wait until I'm back at one of my desktops. I didn't get it when it first came out ("Why would I want a massive iPhone that can't make calls?") but now I get it.


Lightroom 4

Just like the iPad makes more heavy duty devices less relevant, Lightroom makes Photoshop seem slow and cumbersome. There are not that may pieces of software I love (I like a lot but how many do I 'love'? Not that many.) but I count Lightroom 4 among their number.

Once you get used to it, it is amazingly fast to do 95% of what I need to do with my images. Photoshop is amazingly powerful and fully featured but it contains so many functions that are irrelevant to most photographers. I'm sure I haven't tried half of what PS can do but I feel like I use all of Lighroom's features without missing much. It has made going through hundreds of pictures after an event much more manageable and without it most of my images would never get beyond being downloaded in RAW format to my server and then forgotten. The price for such a professional tool makes it so inclusive; as PS has become such a significant expense it is sometimes hard to justify purchasing, especially now LR does most of what I need. If Adobe adds layers and brushes I may abandon PS forever - I guess that's why they won't be adding those features.

Leatherman Charge

This is hardly an item of tech but it is a device that's been in my bag and used daily for about a decade now and its looks don't give away its age. Any geek worth their salt needs a multi-tool they can strip a PC down with, or cut pesky cable ties single handed, or any of a half-dozen tasks that used to send us to our tool box every day. For me that tool is made by Leatherman and the Charge is the model with all the tools I need.

Dropbox

How did we survive without DropBox? I used to have a flash-drive in my pocket at all times, but Dropbox is way more than a cloud version of a thumb drive and survives the washing machine much better to boot. It is my go-to service when I need to save items I need to access from anywhere but it has also become the service I use to share projects that are works in progress. That could be a video I want notes on from stakeholders before it goes live on YouTube, or the way I collaborate with partners even though we don't live in the same time zone, and the way I can effortlessly move items between devices and OS'es - PC to Mac, desktop to iPhone. Dropbox has quickly gone from a novelty to a daily essential.

Seagate Backup Plus Portable Drives

Much as I love Dropbox it's neither big enough, nor fast enough for the huge video projects I work on, need to backup and to transport between my office and home. I had been using old school external hard drives - the big ones that need a separate power supply and take up half your bag - when I made the discovery that these small, laptop drive based drives were no small enough, fast enough and cheap enough to replace my old drives. I love that they don't need a separate power supply and that you can get a terabyte for about $80. Until the cloud becomes faster and cheaper for the amount of storage I need, these drives make an elegant stop-gap.

Canon 5D MkII

I know 2012 was the year of the MKIII and, as I write this, the 4 year old MKII has just been officially retired, but I still use my MKII's daily both for stills and video and don't see the need to replace or retire them just yet. This camera made me a better photographer and it taught me about video production. 2012 was the year this kind of multi-media production officially became part of my work remit so I have the MKII to thank for getting me out of the coding trenches (at least until they realize I don't know what I'm talking about). It's not often that a high tech gadget has such a long shelf-life.

Adobe Production Premium CS6

Work had been promising my this software since 2011 but in 2012 they finally delivered. Before that I had been making do with the consumer software Photoshop Elements and Sony Movie Studio. Both taught me a lot but I kept hitting problems with both that getting the professional software has helped overcome. I no longer have to leave a day just to render a project in the fear that it won't complete or it will introduce glitches. Premiere had a pretty steep learning curve but now now going back to Movie Studio feels like going from a car to a push bike. I'm glad I didn't have to buy it myself as it is quiet spendy but oh, so worth it.

Flipboard

There are several apps I use daily on the iPad and Flipboard is the ideal way to consume all sorts of niche and mainstream news. Flipboard is the modern Newspaper.

Downcast

If Flipboard is the modern newspaper then Downcast is the modern radio. Since TiVo came along I haven't watched live TV except in hotel rooms or at my parents house since. I still listen to NPR but not live anymore. I've been a follower of podcasts for years but Apple's idea of over the air syncing left a lot to be desired. Downcast was my stopgap until they sorted it out but now, even though Apple have their own podcast app, I'm sticking with Downcast.

Sennheiser HD 280 pro Headphones

I know it's the year of the new Apple ear-buds and super-expensive, rapper-endorsed headphones but my HD 280's are the last in a long line of Sennheiser headphones I've owned. They're not for going out but if you need to monitor audio in a loud environment their ear cups seal out most of the room noise. If you have to mix or edit on headphones they are naturally uncolored. They're boringly black but affordable and comfortable and another piece of tech I use daily and am glad for.